5 Signs You’re Not Ready to Sell Commercial Insurance—Yet

Commercial insurance isn’t just another product—it’s a responsibility. Before diving in, check yourself against this list of readiness indicators:

You Can’t Clearly Explain Policy Exclusions

If you’re unsure how to break down what a policy doesn’t cover, you’re risking your client’s trust (and their wallet).

You Prioritize Price Over Protection

If your go-to pitch starts with “What’s your budget?” instead of “Let’s talk risk,” it’s time to rethink your sales approach.

You Don’t Know How to Read Endorsements

Endorsements change everything. If you’re treating them like fine print, you’re likely missing critical coverage details.

You Skip the Coverage Review Conversation

If you’re not initiating annual or situational policy reviews, you’re leaving clients exposed—and opening the door for competitors.

You’re Still Using a One-Size-Fits-All Strategy

If your proposals look identical across industries, you’re probably ignoring key risks and missing chances to customize coverage.

Ready to Get Prepared?

Selling commercial insurance isn’t just about getting a policy signed—it’s about becoming a trusted advisor. Our Commercial Insurance Selling Masterclass at Elevated Success guides you through:

• Policy structuring
• Understanding exclusions
• Sales conversations that build trust
• Industry-specific strategies that close deals

Start selling smarter—and avoid rookie mistakes that cost clients (and commissions).